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    Home » Here’s why, in spite of strong earnings results, Apple’s stock is being sold.
    Companies

    Here’s why, in spite of strong earnings results, Apple’s stock is being sold.

    IPhone sales beat Wall Street’s expectations, but Apple’s vagueness around tariff impacts doesn’t sit well with investors
    April 29, 2026Updated:May 1, 2026No Comments
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    Even though Apple Inc.’s most recent earnings were strong, investors were probably not happy with the executives’ ambiguity and uncertainty because they were hoping for tariff updates.

    Thursday’s after-hours trade saw the stock drop more than 4%.

    Tim Cook, the CEO, isn’t really to blame. Apple (AAPL) is negotiating a policy landscape that is ambiguous. For the time being, Cook’s projection was for an additional $900 million in June-quarter costs, assuming that tariff rates stay the same and excluding the possibility of an economic slowdown.

    Although the company’s forecasting was lacking, Apple’s most recent quarter’s figures were respectable. The company exceeded Wall Street’s forecast of $46 billion by selling $46.8 billion worth of iPhones. In addition to overall revenue, which at $95.4 billion exceeded experts’ prediction of $94.5 billion, earnings per share of $1.65 exceeded the $1.62 FactSet consensus.

    Admittedly, the report had a few more negative aspects. Apple’s most consistent growth area, services revenue, was $26.64 billion, which was somewhat below than the $26.70 billion forecast. Additionally, Greater China’s $16.0 billion in revenue fell about $1 billion short of analysts’ projections.

    When it comes to the figures, the specifics are crucial. The narrow gaps between headline results and forecasts weren’t enough to stave off concerns about the company’s standing for the rest of the year, in addition to the fact that certain segments underperformed. They were also unable to persuade investors that the spike in iPhone sales wasn’t the consequence of a pre-tariff buying frenzy.

    In response to this notion, Cook stated that there was no proof that a “pull forward” of demand was the cause of the robust sales, pointing out that unit channel inventory for products was consistent from the start of the quarter to the end. The absence of a significant shift there indicates that the supply chain was functioning normally.

    The business stated that it was unable to offer any guidance outside of the June quarter.

    Apple gave insight into how it will manage its supply chain to mitigate the effects of tariffs, which analysts had anticipated when they entered the call. According to Cook, 50% of Apple’s iPhones are imported into the United States from India, and that number is expected to rise, making that nation the top importer for the third fiscal quarter ending in June. In the meantime, Vietnam will provide nearly all of the iPad, Mac, Apple Watch, and AirPods. Although the Trump administration has not yet disclosed its plans for consumer electronics tariffs, Cook’s remarks indicate that, similar to the duties presently imposed on other industries, he anticipates that the rate will be greater for Chinese imports than for those from Vietnam or India.

    Cook stated that the majority of the products that are delivered to nations other than the United States will still be produced in China.

    Despite investor fears, Zacks researcher Kevin Cook believed the $900 million tariff cost was small considering the changes the firm had to make as a result of the trade war, such as sourcing production from 12 U.S. states. “I am highly confident that if any global tech company can adapt with resiliency and redundancy, it will be Apple,” he stated.

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